On Facebook, you would never consider connecting with that export manager in Beijing you’ve never met before. But on LinkedIn, why the hell not? She might get you a job one day.
On Facebook, people are delighted when you post photos of your cat basking in a patch of sunlight on the living room carpet. On LinkedIn, not so much.
On Facebook, when you want someone’s friendship, you send him a request. On LinkedIn, when you want a connection, you have to explain how you know that person, whether he is a friend or a colleague, what company you worked at together, how much capital gains he reported in his 2013 1099-DIV, etc., etc. Otherwise, LinkedIn gets kind of bitchy.
On LinkedIn, you can tell how many people have viewed your profile and, in most cases, who they are. On Facebook, you have no idea who has been clicking through…
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